NEWS Notice

Notice of brand image unification

Change of Company Logo

 

 

In line with the review and unification of the Yakumo Group's overall brand image, Yakumo has updated its corporate logo.

The new logo is based on the motif of "Yakumo," from which the company's name is derived.
The circle-shaped spreading design represents the clouds (Cloud) flowing without stopping, and is inspired by the invisible air, senses, and rhythms spreading through the city.

With "Cloud Y," a combination of the words "Cloud" and "Y" (Yakumo), as our common image, the entire group will work together to become a company that is more useful to everyone than ever before.

In conjunction with the logo change, we will gradually switch to the new logo for various media and printed materials.

About the Brand Concept

 

 

We are pleased to announce our brand concept as
DEEP SENSE / ENGINEERING - Designing Comfort in the City
We have set forth the concept of

From the moment we are born, we live within the rhythms of sound, vibration, and our own bodies.
That is why, since its establishment, Yakumo has continued to confront "invisible things" such as sound and vibration, and to consider how people feel and feel at ease in such places.

We call it "DEEP SENSE," a fundamental sense that includes and captures the slightest sense of discomfort or comfort that lies deep within the human senses.

Incorporating this "DEEP SENSE" into our technology, conceiving, judging, and implementing value - that is our "ENGINEERING".

Our attitude is to think while going back and forth between "DEEP SENSE" and "ENGINEERING," without separating sensation and technology, concept and implementation, so that the relationship between people and cities can be more natural and healthy.

DEEP SENSE / ENGINEERING" expresses these thoughts.

We will continue to create experiences that are comfortable, starting from the way people feel.
We look forward to your continued support.